online

Communication Understood Applied

Ensuring Responsible Communication 1 Hour

...still have questions on how to facilitate your organisation to become more responsible as far as its communications are concerned?

In today’s business environment, providing information based on confirmed evidence, without exaggeration, and avoiding promotion of stereotypes and greenwashing, is of utmost importance.

• How do you increase awareness of your employees on Responsible Communication?
• How do you facilitate employees to become more competent to think about Responsible Communication?
• How do you change employees’ behaviour, rather than just provide knowledge on Responsible Communication?

To answer this, we offer an on-line e-learning awareness course on Responsible Communication, which in 30-35 minutes helps your employees increase their awareness, facilitates their thinking process and changes their behaviour related to responsible communication, as it is: 

• Based on advanced, yet simplified content, to improve understanding
• Uses videos, characters and animations, to ensure a user friendly experience
• Includes realistic, practical work related case studies, to drive change in behaviour
• Includes results from surveys conducted, to understand better attitudes on specific topics
• Provides feedback per overall results and correctness of answers, to facilitate learning

Content Summary

• Module 1: Definition and Importance of Responsible Communication
• Module 2: Trends on Responsible Communication (e.g. European legislation, consumer expectations)
• Module 3: Irresponsible Practices (e.g. misleading statements, unlawful target audience, false claims)
• Module 4: Greenwashing (e.g. commonly used practices and phrases, consequences)
• Module 5: Examples (actual videos and communication examples from institutions)

For further information or inquiries, please contact us.